Anyone that is experienced in Long Island SEO will tell you that writing plays a pivotal role in how websites rank. Without content, it's unlikely that businesses will see the visibility they're looking for on Google, Bing and a host of other search engines. Are you a business owner that has invested in written content, but isn't seeing the returns that they expected? Here are a few questions worth asking, as you may find the answers useful.
"What should I write about?" First, you have to look at the industry that you're working in. Second, focus on stories that are relevant to said industry. It doesn't matter if you're focused on technology, travel, entertainment, or some other field entirely. Every industry has its own stories that are most appropriate to focus on, so do some research and make note of the subject matter that's most likely to catch the attention of others.
"How many words should be included in SEO content?" Word count is another trait that's difficult to gauge, according to names like fishbat.com, mainly because everyone has different ways that they create content and express viewpoints. However, search engines place more emphasis on valuable content, which typically goes to 500 words and above. It's unlikely that you will be able to touch on your points in fewer words, but don't feel like you must pad out your content, either. Word length isn't the only SEO factor to consider.
"How many links can I include in my SEO content?" You should include only the links that you need. Years ago, it was common for written content, designed with SEO in mind, to feature countless links. The problem with this strategy now is that search engines have become more sophisticated. More links don't necessarily equate to better rankings, so be mindful of the links that you include. If you incorporate fewer links, your chances of ranking will actually be better.
"What's a good number of written pieces that should go out each week?" One of the cardinal rules of writing for SEO is that there shouldn't be a drought. If you go for several weeks, or even months, without publishing new work, it can hurt your rankings. This is one of the reasons why you should focus on publishing one or two pieces, at least, per week. Whether it's on your own website or a third-party platform, regular content creation is essential.
"What should I write about?" First, you have to look at the industry that you're working in. Second, focus on stories that are relevant to said industry. It doesn't matter if you're focused on technology, travel, entertainment, or some other field entirely. Every industry has its own stories that are most appropriate to focus on, so do some research and make note of the subject matter that's most likely to catch the attention of others.
"How many words should be included in SEO content?" Word count is another trait that's difficult to gauge, according to names like fishbat.com, mainly because everyone has different ways that they create content and express viewpoints. However, search engines place more emphasis on valuable content, which typically goes to 500 words and above. It's unlikely that you will be able to touch on your points in fewer words, but don't feel like you must pad out your content, either. Word length isn't the only SEO factor to consider.
"How many links can I include in my SEO content?" You should include only the links that you need. Years ago, it was common for written content, designed with SEO in mind, to feature countless links. The problem with this strategy now is that search engines have become more sophisticated. More links don't necessarily equate to better rankings, so be mindful of the links that you include. If you incorporate fewer links, your chances of ranking will actually be better.
"What's a good number of written pieces that should go out each week?" One of the cardinal rules of writing for SEO is that there shouldn't be a drought. If you go for several weeks, or even months, without publishing new work, it can hurt your rankings. This is one of the reasons why you should focus on publishing one or two pieces, at least, per week. Whether it's on your own website or a third-party platform, regular content creation is essential.
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To learn more regarding SEO, and how it can help your company, please contact fishbat.
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