Web design New York companies will tell you that content is paramount to any business. This is especially true when looking at the digital side of things, which brings us to WordPress. Arguably the most commonly used platform for content management purposes, there are many ways you can take advantage of it for your brand. In order to do so, here are some of the biggest do's & don'ts you should be aware of.
DO build your site with a focus. Every WordPress site should have a purpose. Without it, you run the risk of poorly running your site, meaning that your efforts won't be as strong. Any web design New York firm will agree, so make sure that you have a focus in mind ahead of time. Whether it's centered on education, entertainment, or ecommerce, knowing where you want your WordPress site to go is paramount.
DON'T showcase entire blog posts on your homepage. While you might think that this is a convenient option, the truth is that it takes away from your WordPress site. Companies like Avatar New York will tell you that your other pages won't receive as much traffic. It also appears sloppy on your end, so it would make sense to add excerpts instead. These can include links to the posts in full, meaning that the aforementioned traffic won't be missed out on.
DO make use of different plugins. Your WordPress site is as customizable as you'd like it to be, which brings us to the discussion of plugins. Not all of them will be useful, so make it a point to focus on the ones that will provide the most value. For instance, Jetpack is ideal for stats, security, and overall performance of your website. Keep this in mind if you're looking for a particular plugin to suit your needs.
DON'T feel uneasy about WordPress. If you're new to this service, there's a good chance that you find it intimidating. Despite this, WordPress is actually surprisingly easy to use, provided you're willing to learn about it. As a matter of fact, with enough practice, you'll be able to create and share out ample amounts of content without a single thought. This is where work ethic comes into play, regardless of the industry you're involved in.
DO build your site with a focus. Every WordPress site should have a purpose. Without it, you run the risk of poorly running your site, meaning that your efforts won't be as strong. Any web design New York firm will agree, so make sure that you have a focus in mind ahead of time. Whether it's centered on education, entertainment, or ecommerce, knowing where you want your WordPress site to go is paramount.
DON'T showcase entire blog posts on your homepage. While you might think that this is a convenient option, the truth is that it takes away from your WordPress site. Companies like Avatar New York will tell you that your other pages won't receive as much traffic. It also appears sloppy on your end, so it would make sense to add excerpts instead. These can include links to the posts in full, meaning that the aforementioned traffic won't be missed out on.
DO make use of different plugins. Your WordPress site is as customizable as you'd like it to be, which brings us to the discussion of plugins. Not all of them will be useful, so make it a point to focus on the ones that will provide the most value. For instance, Jetpack is ideal for stats, security, and overall performance of your website. Keep this in mind if you're looking for a particular plugin to suit your needs.
DON'T feel uneasy about WordPress. If you're new to this service, there's a good chance that you find it intimidating. Despite this, WordPress is actually surprisingly easy to use, provided you're willing to learn about it. As a matter of fact, with enough practice, you'll be able to create and share out ample amounts of content without a single thought. This is where work ethic comes into play, regardless of the industry you're involved in.
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