Sunday, September 11, 2016

Quora Do's & Don'ts From Online Marketing Companies

By Robert Sutter


Quora, for those who aren't in the know, is a type of social media platform that is built on the foundation of questions and answers. Users on the site are not only able to present their own queries about various topics, but provide answers to queries that others bring forth. Did you know, though, that it's entirely possible for online marketing companies to make use out of Quora for their own benefit? For those who would like to use this site as well, here are some do's and don'ts to make note of.

DO bring up questions other haven't. The first thing to know about Quora is that there is always room for new content. It's simply a matter of knowing what exists on the website, before determining what you can bring the table. Reputable firms like fishbat will recommend that you bring up questions that haven't been touched upon yet. Online marketing companies across the board will agree that this is will help you gain a better understanding of Quora.

DON'T be blatant about marketing. While this can be said about virtually any social platform, blatant marketing on Quora will not work in your favor. Users will pick up on any post that's built around this, which means that you have to be more creative. Try to provide content that people can use, since this will allow you to yield the results you want in the long run. Simply put, what works on one website will not necessarily work on others.

DO respond to questions with confidence. If you give a response you're not entirely confident about, how confident will others be? This is another point that Quora users should keep in mind, since not every response is going to be treated with the same weight as the top answers. In order to avoid this potential hiccup, craft your answers so that they not only provide solid information but do so with a sense of certainty. As you'll come to learn, your fellow Quora will take to these rather well.

DON'T think that images can't be included. Finally, if you're going to use Quora to its full potential, make sure that images are brought into the fold. The ability to attach images is often overlooked, which is why you should try to do so more often. If you take up this degree of effort, you'll be able to create more interesting conversations. It'll also help to further establish you as a thought leader, thereby helping your reputation on Quora.




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