On the surface, Flash seems like one of the most useful services for web design New York companies. After all, the service in question can make a website look better, not to mention provide it with animation and special effects that other sites lack. With that said, there are many reasons why the aforementioned companies should avoid using Flash or, at the very least, not make it the primary focus. Hopefully the following information will clear the air on the matter.
Web design New York specialists can tell you that Flash capabilities usually don't coincide well with mobile platforms. Even though computers are the most commonly used devices for Internet access, smartphones aren't far behind. This is especially true when you add tablets into the mix. Failure to optimize websites with these devices in mind can result in poor user experiences. This is one of the reasons why Flash should be abstained from.
Another reason why Flash shouldn't be used is that it can have a negative impact on SEO. Any Internet marketing company will tell you that text, more than anything else, is what search engines will look for. When text is optimized for search engines, the websites that said text belongs to will rank higher. Flash cannot be easily read, meaning that they won't result in better rankings. If anything, it can actually hurt rankings if performance isn't up to par.
Finally, Flash is already seeing something of a decline as far as web design is concerned. Skilled developers understand the importance of minimalism, evidenced by the growing focus on text. While it may not seem like much, this "less is more" mentality has grown in importance. Flash can still be used for different purposes, video streaming included, but to utilize it as the main focus would be nothing short of an oversight.
Flash may seem like a safe bet, as far as web design is concerned, but it's far from the most useful tool in a designer's arsenal. As a matter of fact, this should not be a prominent factor. More than anything else, it should be implemented for minor purposes, like video streaming; it shouldn't serve as a website's anchor of sorts. There are other ways to develop websites, not only for performance but increased engagement as well.
Web design New York specialists can tell you that Flash capabilities usually don't coincide well with mobile platforms. Even though computers are the most commonly used devices for Internet access, smartphones aren't far behind. This is especially true when you add tablets into the mix. Failure to optimize websites with these devices in mind can result in poor user experiences. This is one of the reasons why Flash should be abstained from.
Another reason why Flash shouldn't be used is that it can have a negative impact on SEO. Any Internet marketing company will tell you that text, more than anything else, is what search engines will look for. When text is optimized for search engines, the websites that said text belongs to will rank higher. Flash cannot be easily read, meaning that they won't result in better rankings. If anything, it can actually hurt rankings if performance isn't up to par.
Finally, Flash is already seeing something of a decline as far as web design is concerned. Skilled developers understand the importance of minimalism, evidenced by the growing focus on text. While it may not seem like much, this "less is more" mentality has grown in importance. Flash can still be used for different purposes, video streaming included, but to utilize it as the main focus would be nothing short of an oversight.
Flash may seem like a safe bet, as far as web design is concerned, but it's far from the most useful tool in a designer's arsenal. As a matter of fact, this should not be a prominent factor. More than anything else, it should be implemented for minor purposes, like video streaming; it shouldn't serve as a website's anchor of sorts. There are other ways to develop websites, not only for performance but increased engagement as well.
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